The Next Marketing Trend: Playing Hard to Get

Orthodox woman, holding bag of almond meal: What do you mean it's not kosher?
Grocer person: Well, if it doesn't have a kosher symbol I would assume that means that it isn't kosher.
Woman: Does it have a kosher symbol?
Grocer, politely: You have the bag in your hand, miss. Does it have a kosher symbol?
Woman: No it doesn't. Why do you not carry kosher almond meal? I have been buying this for years and now you tell me it's not kosher.
Grocer: I can only guess that the reason we don't carry it is that then people like you would shop here.


--Trader Joe's, Union Square


Overheard by: matthew andrew pryatel